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DAE launch Digital Magazine

RDO / Industry Updates  / DAE launch Digital Magazine
12 May 2014

DAE launch Digital Magazine

DAE (Dial An Exchange) is leaping into spring with the launch of a digital version of its popular Holiday Access magazine.

The publication, which goes to every DAE member, has news, destination features, and tips to help people get the most from both their holiday ownership and their membership of DAE.

The digital Holiday Access will be distributed to every DAE Europe member who has provided an email address, as well as being made available to read through the DAE website. The first issue of the digital magazine covers holiday destinations such as new cottages available across Ireland, resort reports and advice on how to get best value from DAE membership.

The digital magazine launched on May 8th, at which point it was emailed to DAE members and uploaded to the DAE website for anyone who is not yet a member to read. The print version will be published and distributed to DAE members in the autumn.

DAE managing director Europe, Oliver Green said: “We have email addresses for over 95% of our members and so this is a quick and efficient way of getting their magazine to them. We want to share information with our members on the platforms they use most, and online is where our customers are increasingly focused. The printed version of Holiday Access will be published as usual, but the digital version is an added bonus.”

For more information contact Terry Lee at Maia Communications: terry.lee@maiacommunications.com, or telephone: +44 (0)1536 626767/+44 (0)7887950407

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