Interval International has announced the hiring of Jackie Ferreiro as director of social media in the consumer marketing department. She reports to Madeline Berges, vice president of e-commerce and digital marketing.
In this role, she assists in developing and enhancing Interval’s presence across various social media channels that include Facebook, YouTube, Pinterest, and Google+. She also oversees Interval Community, the members-only forum on IntervalWorld.com. With more than 160,000 member profiles, it’s one of the largest timeshare social networking forums in the world.
“We’re delighted to welcome Jackie to the digital marketing team,” said Berges. “Her experience in creating content strategy and digital campaigns for well-known consumer brands will serve us well as we continue to engage our members, clients, and other audiences.”
Prior to joining the company, Ferreiro managed social media marketing for Media 8 Digital Marketing in Miami. She graduated from the Universidad del Salvador in Buenos Aires, Argentina, with a degree in marketing and advertising.