Abta Tag

RDO / Posts tagged "Abta"
16 Mar

Flagship Consulting wins Travel Marketing Award

Flagship Consulting has won a prestigious Travel Marketing Award for the Best Use of Social Media, for ABTA’s 2016 Earlybird campaign The Travel Marketing Awards, run by the Chartered Institute of Marketing Travel Group, recognises the most original, creative, innovative and best performing advertising, marketing and digital campaigns of the past year. The Best Use of Social Media judges were looking for entries that demonstrated the effective use of social media to raise awareness, change perceptions, engage audiences and ultimately – drive sales Flagship worked closely with the ABTA team to help the travel industry body promote its Earlybird campaign, encouraging people to book their...

4 Jul

Abta launches ‘worry free holiday’ ad campaign

As part of its 'Look for the Logo' consumer awareness scheme, Abta  is launching its new “worry free holiday” ads, in time for the peak summer months. Billboard ads are being put up at three of the UK's busiest train stations - London Liverpool Street, London Victoria and Manchester Piccadilly – each of which links to one of the UK’s main airports (Stansted, Gatwick and Manchester). The campaign is set to run for eight weeks over the busiest summer holiday weeks, with the tagline "Abta - your safety net for a worry free holiday". Consumers are being encouraged to visit the Abta...