As the trade association for vacation ownership across Europe, RDO delivers both direct and indirect benefits to its members. Potential and existing members are always keen to keep an eye on the bottom line, particularly with much of Europe still caught within the grip of recession. For that reasons, this page explores the key areas where RDO delivers value to members.
Vacation ownership has been the victim of poorly researched press attention. These articles and broadcasts can cause serious and lasting damage to the reputation of the industry. RDO works on behalf of vacation ownership companies to clear up any misinformation, accusations of sharp business practices and to actively encourage the education of journalists and travel bloggers.
We believe that this work directly benefits all businesses in the industry by maintaining buyer confidence in holiday ownership. Additionally, RDO members have the added marketing advantage of being able to display the RDO logo on their marketing material. The RDO logo is a Kite Mark of quality for the holiday ownership industry and enables RDO Members to offer additional peace of mind to their customers.
The vast majority of businesses contribute positively to the vacation ownership industry and adhere to both legislation and industry standards, but there will always be those who attempt to gain a competitive edge by law-breaking and unfair practice.
In recent years there has been a sharp increase in complaints about companies operating on the fringes of the industry, for example those offering timeshare owners legal and claims services or membership of a discount club.
To address this situation, RDO set up its enforcement programme in 2007 and in 2012 engaged KwikChex, which has a well-reported track record of assisting victims of misrepresentation and fraud. Through the Timeshare Task Force, KwikChex gathers intelligence on businesses where potential breaches of law may have occurred and shares this with the appropriate law enforcement agencies across Europe so that appropriate action can be taken.
The enforcement programme has been extremely successful and has been instrumental in helping to protect the reputation of the industry and to safeguard holidaymakers. Since the programme was set up, a number of rogue companies have been shut down and individuals involved charged and convicted in court. Some have been sentenced to jail.
As a means of further protecting both developers and owners, RDO runs an Arbitration and Mediation service on behalf of its members. The advantages of such a service are that disputes between parties can be resolved more quickly and at less cost than if they had to be resolved in court. Arbitration proceedings are also more flexible and confidential than litigation.
All Arbitrator appointments are provided by the by NetNeutrals EU who exercise exclusive and unfettered control of the process. The Arbitrators are independent of influence by RDO, any member or owners association. This ensures the outcomes are completely impartial.
In striving for excellence, driving forward standards for all parties, RDO performs and invaluable service to the industry. Supporting members through networking and advocacy and providing arbitration services, the RDO directly benefits each business that uses its services. The RDO logo is a standard of excellence in the industry. Why not associate your organisation with the best in the industry today!
Still not convinced? Please take a moment to read this post from RDO’s Chief Executive, why companies involved in the timeshare and shared vacation ownership industry should be participating in RDO.
For more information on membership, please visit the benefits of membership page.