digital revolution Tag

Why your resort must adapt to remain relevant in today’s digital world via Gareth Dunlop and Thomas Landen

There are few industries that have been impacted so highly by modern technology, the internet, and the dramatic digital transformation that has occurred in the last decade as the travel and tourism sector. Without a doubt, this has had and will continue to have, substantial effects on the timeshare industry, and adapting to the changes taking place are more important than ever. Those businesses that are able to adapt are much more likely to survive and thrive, whereas companies that decide to stick their head in the sand and ignore what is happening all around are destined for failure. If there...