Like it or not, social media has grown massively in the last decade and is here to stay. It is becoming an increasingly important medium in which people communicate, discover entertainment, and find out about products and brands, and this is very much true within the travel and timeshare industry. For some resorts this is a relatively new concept, with their bosses still viewing social media as a waste of time and even banning it within the workplace. This is a huge wasted opportunity though in terms of engaging with guests, advertising your resort and increasing bookings. Instead it is vital...
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