This month saw a new beginning for Generator Systems who revealed they had been working hard on a rebrand strategy. Now operating as Light Enterprises, the new name came with a fresh new look, website and approach. “We will continue to create interactive sales presentation tools with the focus remaining on the compelling nature of our content.” says Steve Pentland, CEO, who started the company back in 1990. “We want to make more of an impact in the industry and create thought-leadership content which we hope will inspire our audience. It’s about sharing knowledge and starting thought-provoking conversations. This is what...
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